Avon Walk for Breast Cancer Continues 10th Birthday Season September 22-23 in Santa Barbara

Thousands of Participants from Southern California and Across the U.S. are In It to End It in Annual Weekend Fundraising Event to Support Breast Cancer Cause


Santa Barbara, CA, June 13, 2012 – The 2012 Avon Walk for Breast Cancer series returns for its tenth year to the Los Angeles area with the Avon Walk Santa Barbara on September 22-23.  The Avon Walk series brings together thousands of participants – including breast cancer survivors – who are dedicated to raising life-saving funds for the breast cancer cause.  Last year’s Avon Walk Santa Barbara raised more than $4.6 million and attracted more than 2,000 participants, including 265 breast cancer survivors, from 42 states, Washington, D.C., and Canada.


The Avon Walks offers participants a choice of walking a marathon (26.2 miles) or a marathon-and-a-half (39.3 miles) over a weekend. Walkers raise a minimum of $1,800 to participate and the Avon Foundation for Women distributes the funds raised to local, regional and national breast cancer organizations. The Avon Foundation has awarded more than $35.9 million to organizations in Southern California,  including the Avon Cares for Life program at UCLA-Jonsson Comprehensive Cancer Center, one of eight Avon Foundation Centers of Excellence in the United States; the John Wayne Cancer Center; University of Southern California; and Dr. Susan Love’s Research Foundation.


Whether participants are taking part in the Avon Walk for a personal reason or to help support the breast cancer cause, they all have a story to tell. Susan Chavira of Corona, CA, who is participating in her tenth Avon Walk, walks to celebrate her survival and raise funds to support research to find a cure.  Another dedicated participant is breast cancer survivor, Donna Stevens of Hesperia, CA, who is walking for her fourth year and is also participating in the Avon Walk New York in October. Donna, who was diagnosed with breast cancer at 38, has undergone 15 surgeries and 18 months of chemotherapy.


About the Avon Walk for Breast Cancer Santa Barbara
The Avon Walk for Breast Cancer Santa Barbara, the seventh of nine 2012 Avon Walks, begins on Saturday, September 22 with an inspirational opening ceremony at Chase Palm Park in Santa Barbara. Walkers will then begin their journey of up to 39.3 miles through the Santa Barbara region supported by an all-volunteer crew and cheered on by family, friends and supporters along the route.


After a full day of walking on Saturday, walkers and crew spend the night at the “Wellness Village” at La Cumbre Junior High School, which features two-person pink sleeping tents, hot showers, prepared meals, entertainment, volunteer medical services and support services, along with leisure activities such as relaxing yoga to stretch out the muscles and a spa zone with mini back and foot massages. On Sunday, September 23, walkers complete their final 13.1 miles, celebrating their achievement at the Closing Ceremony at Carpinteria State Beach in Carpinteria, CA, with thousands of family and friends. During the ceremony, the Avon Foundation for Women will award new grants to local breast cancer organizations in Southern California to ensure the funds raised immediately benefit the community.


For more information on the Avon Walk for Breast Cancer, visit www.avonwalk.org or call 888-541-WALK. To learn more about the Avon Foundation for Women visit www.avonfoundation.org.


The complete 2012 Avon Walk for Breast Cancer schedule is:  Houston (April 21-22), Washington, DC (May 5-6), Boston (May 19-20), Chicago (June 2-3), Rocky Mountains, CO (June 23-24), San Francisco (July 7-8), Santa Barbara (September 22-23), New York City (October 20-21), and Charlotte, NC (October 27-28).


About the Avon Walk for Breast Cancer Series
The Avon Walk for Breast Cancer series, which recognizes its 10th birthday in 2012, is a project of the Avon Foundation for Women, a 501(c)(3) public charity.  Since its launch in 2003, the Avon Walk for Breast Cancer series has raised more than $440 million through the dedication of more than 170,000 participating women and men from across the country, including hundreds of Avon Associates and Representatives.  The Avon Foundation awards the funds raised to local, regional and national breast cancer organizations to support breast cancer awareness and education, screening and diagnosis, access to treatment, support services, and scientific research. The Walks take place in nine cities, covering 39 miles in two days, and raise significant awareness and funds to fight breast cancer.  The Avon Walk for Breast Cancer Series is the largest fund-raising event for the Avon Breast Cancer Crusade. Since the Crusade launched in 1992, Avon breast cancer programs in more than 50 countries have donated $740 million for research and advancing access to care, regardless of a person's ability to pay.


About the Avon Foundation for Women
The Avon Foundation for Women, the world's largest corporate-affiliated philanthropy focused on issues that matter most to women, was founded in 1955 to improve the lives of women.  Through 2011, Avon global philanthropy has donated more than $860 million in more than 50 countries for causes most important to women.  Today, Avon philanthropy focuses its funding on breast cancer research and access to care through the Avon Breast Cancer Crusade, and efforts to reduce domestic and gender violence through its Speak Out Against Domestic Violence program.  Avon also responds generously to provide support for relief and recovery efforts in times of major natural disasters and emergencies.




The Avon Walk for Breast Cancer thanks National Sponsors: Reebok and OtterBox, Local Premiere Sponsor: Sports Authority and Medical Sponsor: Alameda County Medical Center


Remember: early detection can help save lives.  Discuss breast cancer screening with your doctor. Make informed decisions about what age to start mammography. Get to know your risk and risk reduction strategies. For more breast cancer information and resources, visit www.cancer.org (keyword breast cancer) or www.avonfoundation.org, where you can access free printable breast cancer informational literature.


Follow the Avon Walk for Breast Cancer
on Facebook (www.facebook.com/avonwalks) and Twitter (twitter.com/avonwalks).