Eighth Annual Avon Walk for Breast Cancer Rocky Mountains Raises More Than $1.7 Million

More Than 850 Women and Men Participate in the 39.3 Mile Walk; Grants Awarded to Six Local Breast Cancer Organizations

Breckenridge, CO, June 24, 2012 – The tenth annual Avon Walk for Breast Cancer season continued with the Avon Walk Rocky Mountains this weekend, which raised more than $1.7 million to advance access to care and finding a cure for breast cancer. The Avon Walk Rocky Mountains, the fifth of nine Avon Walks this year, attracted more than 850 participants from 42 states and Washington, D.C., as well as Canada, and included 139 men and 114 breast cancer survivors who all joined together to raise life-saving funds and awareness for breast cancer.

During the Closing Ceremony on Main Street in Breckenridge, 34-year-old Nancy Guyse, a 2-year breast cancer survivor from Brandenburg, KY, described her battle with breast cancer and what motivated her to walk:

“Before I was diagnosed with breast cancer, my best friend Jenny and I started walking in 2006 and after that first incredible experience, we made a vow to meet each year to walk a new city. Before the Avon Walks, I didn’t know anyone with breast cancer. But when I was diagnosed, I felt a sense of hope because I had experienced the power of these events and seen first-hand that survivors can not only live, but thrive,” said Nancy. “I’ve seen the staggering medical bills and was lucky enough to have great health insurance. But there are so many people out there who aren’t as lucky and who desperately need our help. That’s why we all came to this beautiful place to walk together this weekend. The money we’ve raised will help so many people.”

Kevin Honeycutt, executive director of program development for the Avon Foundation for Women, announced during the Closing Ceremony a total of more than $945,000 in grants to six local organizations, ensuring the funds raised immediately benefit the community. More grants are slated to be awarded throughout the year to breast cancer programs nationwide.

“Our beneficiaries here in the Rocky Mountains are leaders from your communities who are dedicated to the fight against breast cancer,” said Honeycutt. “These organizations are providing breast cancer screening, care and support services every day. They are also researching the causes and improved treatments for breast cancer, but also a way to someday prevent it altogether.”

Following are the grants the Avon Foundation for Women awarded at the Avon Walk Rocky Mountains Closing Ceremony:

  • Pueblo Community Health Center and La Clinica Tepayac, two organizations that are part of the Avon Foundation Breast Health Outreach Program, received $35,000 and $45,000, respectively. Funds will support outreach and breast health education to the public, and link women and men to life-saving screening services and follow-up care.
  • The Children’s Treehouse Foundation received $50,000 to provide education and assistance to children with a parent facing breast cancer.
  • Catholic Health Initiative (St. Anthony Summit Medical Center) received $50,000 to support its patient navigator program to expand access to mammography and nurse navigator services for women in Summit County.
  • Project Angel Heart received $265,000 to assist in providing more than 35,000 meals for more than 150 women being treated for breast cancer and their families.
  • University of Colorado received $500,000 to support two access to care programs, as well as four research projects that aim to improve the understanding of the different types of cells composing luminal breast cancer; the role of progesterone, hormone receptors and breast stem cells in drug resistance and metastases; and to investigate changes in the body during the post-partum period to find clues to prevent breast cancer.

About the Avon Walk for Breast Cancer Rocky Mountains
During the Avon Walk Rocky Mountains, which is a noncompetitive event, women and men had a choice of walking a marathon (26.2 miles) or a marathon and a half (39.3 miles) over the weekend. The event kicked off Saturday, June 23, with an early morning Opening Ceremony at Keystone Resort. Following the ceremony, walkers began their journey, traveling through the Rocky Mountain region and concluding at the Avon Walk “Wellness Village” at Summit County Middle School. The “Wellness Village” featured two-person pink sleeping tents, hot showers, prepared meals, entertainment, volunteer medical services, along with leisure activities such as relaxing yoga and a spa zone with mini-back-and-foot-massages. On Sunday, June 24, walkers completed another 13.1 miles together, ending at Main Street in Breckenridge, where thousands of family and friends greeted them and shared in a celebratory and moving Closing Ceremony, including the awarding of new grants.

To participate in the Avon Walk Rocky Mountains, each walker raised a minimum of $1,800 in donations. The Avon Foundation for Women [a 501(c)(3) public charity] manages the funds raised, which it awards to local, regional and national breast cancer organizations to support five areas of the breast cancer cause, including awareness and education, screening and diagnosis, access to treatment, support services, and scientific research.

Since its launch in 2003, the Avon Walk for Breast Cancer series has raised more than $440 million through the dedication of more than 170, 000 participating women and men from across the country, including thousands of Avon Associates and Representatives. The Avon Walk Rocky Mountains is the fifth event of the 2012 10th birthday season, and registration is still open for women and men to take part in the remaining 2012 Avon Walks: San Francisco (July 7-8), Santa Barbara (September 22-23), New York City (October 20-21), and Charlotte, NC (October 27-28).

For more information on the Avon Walk for Breast Cancer or to donate, visit www.avonwalk.org or call 888-541-WALK. To learn more about the Avon Foundation for Women visit www.avonfoundation.org.


The Avon Walk for Breast Cancer thanks National Sponsors: Reebok and OtterBox, Local Sponsor: Sysco and
Medical Sponsor: St. Anthony Summit Medical Center.

Remember, early detection helps save lives. Talk to your doctor about your risk, risk-reduction strategies and about what age to start mammography. For more breast cancer information and resources, visit www.cancer.org or www.avonfoundation.org.
And don't forget, men can get breast cancer too.

Follow the Avon Walk for Breast Cancer on Facebook (www.facebook.com/avonwalks) and Twitter (www.twitter.com/avonwalks).